Hey MJ (that's ESPN announcer Mark Jones),
Stop with the cute initials only announcing, OK?
There are people in the world who don't have a clue who KG is (Kevin Garnett of Boston, right?) or Melo (Carmelo Anthony of Denver?) and would love to hear PBP (play-by-play) efforts using the King's English, not in the form of Tweets or texts.
It fits the demo (demographic) of your network to a T (that means it's a perfect fit). But ESPN also caters to the over-12 sect.
Another evening of KGs by MJ may make me turn the sound off PDQ.
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